Screen Prints NFK Proofing Process Guidelines

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Client Art/Design Submission/Concept From Final to Proofing

Proofing is the initial process that starts when the client communicates the intent of starting a service order for the production of embellished/decorated items at Screen Prints NFK. This starts with the quote submission form page located at https://screenprintsnfk.com/quoteform/, the online designer submission process, an email to [email protected], or an in-person visit to the Screen Prints NFK physical location. The service order submission process has several key aspects that need to be clearly communicated by the client to the best of their ability. If any doubts or confusion exists about applications and processes, Screen Prints NFK is happy to assist. Please call Screen Prints NFK at +17575982498 or visit the physical location during business hours Monday – Friday from 10am-6pm. Clients can also email [email protected] any time and receive a call or reply during business hours Monday – Friday from 10am-6pm.

What is needed from the client:

  • Design or concept to be designed
  • For SPNFK Art/Design Submission Guidelines, please visit here.
  • Types, styles, and quantity of each size of the items to be embellished/decorated
  • Quantity of locations per item and detailed measurements of design placement at each location on the item to be embellished/decorated
  • The type of embellishing/decorating: screen print, embroidery, HTV, bling, etc.
  • The detailed measurements of the design size in each location
  • Colors and specialty effect/application: ink colors (stock or Pantone)and types, thread colors, rhinestone colors, htv colors, foil, hologram, puff, etc.
  • Finishing options: folding, bagging, size stickers, neck label prints, tagging, local delivery, shipping option
  • Deadline for pick up/delivery/ship by date

Soft Proof Generation

With this information provided by the client, Screen Prints NFK will then initially generate a “soft proof” (a digital mockup of the concept combining the design detail and the item to be embellished/decorated) to accompany the invoice and send it to the client via email. Screen Prints NFK sends reduced file size soft proofs via mms to clients phones by request only. Reduced size soft proofs may be sent via reply to messages on social media received from the client when reaching out with an initial inquiry as an attachment to a reminder to please check their email inbox. From this soft proof a client can get an idea how their concept will look. The client can make changes or approve as-is with every communication logged in an email chain only. Any verbal, written, or digital means of communication outside of the email chain during the proofing approval process will not be considered binding and legitimate. Clients are urged to read over the Screen Prints NFK Term Of Use to understand their rights when communicating during the proofing stage here: https://screenprintsnfk.com/terms-of-use/.

Hard Proof Generation

It is at the sole discretion of Screen Prints NFK to approve the generation of a “hard proof” (an embellished/decorated physical sample of the item described in the clients proofing detail submission). Several factors are taken into consideration when deciding if a hard proof is feasible:

  1. Established relationship between the client and Screen Prints NFK
  2. Service order quantity
  3. Embellishment/decoration process type
  4. Item sourcing logistics
  5. Desired deadline

If all of these factors favor hard proofing, the client will be sent an invoice that totals the service order setup fees and cost to embellish/decorate one item or several if color changes are a requested aspect of the service order. Free pick up is available and mandatory expedited shipping is included on the hard proofing setup invoice by default. It is only discounted when “Pick Up” is selected as an option. Once approved, the service order moves ahead at the cost of the original invoice total minus the setup fees that have already been paid. Expedited shipping is not deducted from the invoice remainder and is an additive expense option exercised by the client on their behalf when requesting a hard proof sample. The client can make changes or approve as-is with every communication logged in an email chain only. Any verbal, written, or digital means of communication outside of the email chain during the proofing approval process will not be considered binding and legitimate. Clients are urged to read over the Screen Prints NFK Term Of Use to understand their rights when communicating during the proofing stage here: https://screenprintsnfk.com/terms-of-use/. Any successive hard proof request will be an additive expense (item embellishment/decoration + expedited shipping) and Screen Prints NFK urges all clients to utilize soft proofing whenever possible.

Need a more extensive understanding of the purpose of proofing and the difference between the methods?
Click here.

Client Proof Review/Critique/Revision Etiquette

Client approval of the proof is necessary for wholesale items to be ordered and production to begin at Screen Prints NFK. It is a freedom of choice process for the client and Screen Prints NFK in no way, shape, or form, will urge, pressure, or intentionally cause them duress when working together to ensure the client is comfortable with a finalized proof approval. Upon review of the initial proof, the client has the right and privilege of critiquing in the interest of potential changes to the proof to suit their liking. Screen Prints NFK only requests that if multiple changes are desired, each email communication from the client includes those several changes, not a single email exchange per change. This is a proposed practice in the interest of making the most out of time spent on any revisions. Excessive revision cycles WILL deteriorate the integrity of the originally desired deadline. At any time a client can get busy and be unable to reply to a revision submission for hours or even a day or more. Time is a decay factor that affects the clients money and deadline. Please keep this in mind. Client satisfaction is a top priority, this is undoubtedly achieved when both parties work together in their respective roles to maintain this relationship so Screen Prints NFK can do its part to provide optimum quality and value for the clients budget.

Screen Prints NFK *AND* the client reserve the right to contact the other party concerning the proof process by alternative means in the event that the revision cycle remains idle on the email chain longer than 48hrs(business days only) for standard service orders and 6 hrs(any day) for rush orders.

Proof Approval And Post-Approval Changes

Once a proof is approved as a final by the client, a client will be required to sign a digital or physical agreement listing all the terms and conditions pertaining to the service order. The document will include:

  • The client accepts full responsibility for any errors or omissions in the artwork or service order itemization/details
  • All service order custom specifications are correct
  • Item manufacturer, style number, and quantities for each size or type is correct
  • Locations of the design(s) and dimensions in inches or centimeters is correct
  • The client acknowledges that artwork placement may vary up to 2cm in any direction
  • The client verifies that stock or Pantone color choices and codes are correct
  • The clients shipping info and desired deadline starting from proof approval is correct

Once Screen Prints NFK verifies this information, items on the service order for embellishment/decoration are ordered. The client has until official production start to make any changes. Color swaps, and small and easy changes are provided free of charge as a courtesy ONE TIME during this grace period prior to taking receipt of items to be embellished/decorated. Changes that significantly alter the composition of the design in a way that requires production may be held up until the revision is approved will be billed at a rate of $65/hr for alteration service. The quote based on estimated design man-hours will be provided prior to being billed, allowing the client freedom of budget control. A new proof approval document containing all service order alterations will need to be verified and signed by the client.

SCREEN PRINTS NFK RESERVES THE RIGHT TO ALTER ANY DEADLINES WITH THE MINIMUM STANDARD 14 BUSINESS DAYS ONCE THE COURTESY 2 BUSINESS DAYS FOR PROOF APPROVAL WITHIN THAT 14 BUSINESS DAYS HAS BEEN EXCEEDED. RUSH FEES WILL NOT BE REFUNDED TO CLIENTS THAT SABOTAGE THEIR OWN RUSH DEADLINE WHEN MAKING CHANGES THAT AFFECT THE INTEGRITY OF THE RUSH ORDER PROCESS OR FAIL TO COMMUNICATE ON THE EMAIL CHAIN IN A TIMELY FASHION FOR ANY CHANGES THAT REQUIRE THEIR APPROVAL. PLEASE TAKE NOTE OF THIS FACTOR WHEN DECIDING TO PLACE YOUR ORDER.